«Follow you follow me»

Jeroen van den Ochtend , Research Associate

at the URPP in Social Networks at the University of Zurich. After obtaining his Bachelor in Business Administration in Amsterdam, he completed his Master in Management and Economics at the University of Zurich. After writing a thesis on the influence of social networks on consumer behavior, he decided to start at our chair. He enjoys working with the team to provide marketing related solutions to the challenges firms face nowadays in the quickly developing digital landscape.