Wolfgang Zimmermann is Senior Customer Experience & Technology Manager at Migros. He can draw on more than 15 years of experience in the area of digital business with a focus on e-commerce and big data. He has a passion for innovations and lateral thinking.

Company Profile Migros
Migros is the largest retailer in Switzerland, operating more than 600 supermarkets and specialized non-food markets throughout the country. The company was founded in 1925 by Gottlieb Duttweiler who turned it into a cooperative structure, which according to its statutes is supposed to reinvest all earnings into the business. The Migros group is not only a retail supermarket but operates several industrial companies which produce many of the products sold in the stores. With revenues of CHF 25 billion and 70’000 employees it is the largest private employer in Switzerland.