Marketing Group Zurich: Our Mission
We do research to develop, enhance, disseminate, and preserve knowledge in all relevant fields of marketing. We are passionate about the process and the result of discovery, academic inquiry, teaching and learning. We are committed to pass on our excitement about learning in marketing to our students as well as our partners from academia and practice.
Inaugural Lecture Prof. Anne Scherer
9th October 2018 Prof Anne Scherer will give her Inaugural lecture as part of the "100 Ways of Thinking" science…